Last Updated: 2026
PRIVACY POLICY Last updated: 31 January 2026 This Privacy Policy explains how ApexBoundConsulting (“we”, “us”, or “our”) collects, uses, stores, and protects your personal data when you interact with our website, services, or communications. We are committed to protecting your privacy and handling your personal data transparently and responsibly, in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. 1. WHO WE ARE ApexBoundConsulting provides consulting and advisory services to businesses and individuals. For the purposes of data protection law, ApexBoundConsulting is the data controller responsible for your personal data. If you have any questions about this Privacy Policy or how we handle your data, you can contact us at: Email: Yonnis@apexboundconsulting.com This website and our services are not intended for children, and we do not knowingly collect personal data relating to children. 2. PERSONAL DATA WE COLLECT “Personal data” means any information that can identify you as an individual. We only collect data that is necessary to operate our business and provide our services. Depending on how you interact with us, this may include: a) Identity Data Your name b) Contact Data Email address Telephone number (if provided) c) Business & Transaction Data Information you provide in connection with enquiries or services Records of services purchased Payment status (payment details themselves are processed securely by third-party payment providers) d) Technical Data IP address Browser type and version Device and operating system information Usage data relating to how you interact with our website We do not intentionally collect sensitive personal data. 3. HOW WE COLLECT YOUR DATA We collect personal data in the following ways: When you contact us via forms, email, or direct communication When you purchase or enquire about our services When you interact with our website (via cookies and similar technologies) When you voluntarily provide information during consultations or communications 4. HOW WE USE YOUR PERSONAL DATA We only use your personal data where the law allows us to do so. Legal bases we rely on: Performance of a contract – to provide services you request Legitimate interests – to operate and grow our business responsibly Legal obligations – to comply with tax, accounting, or regulatory requirements Consent – where you have explicitly opted in (e.g. marketing emails) Purposes include: Providing and delivering consulting services Responding to enquiries and communications Managing payments and invoicing Improving our website and services Sending service-related updates Sending marketing communications where permitted 5. MARKETING COMMUNICATIONS You may receive marketing communications from us if you: Request information from us, or Purchase services from us, and Have not opted out You can opt out of marketing communications at any time by: Using the unsubscribe link in our emails, or Contacting us directly Opting out of marketing will not affect essential service communications. 6. COOKIES Our website may use cookies and similar technologies to: Ensure proper functionality Analyse usage and performance Improve user experience You can control cookies through your browser settings. Blocking cookies may affect how the website functions. 7. DISCLOSURE OF YOUR PERSONAL DATA We do not sell your personal data. We may share your data only where necessary, including with: Professional service providers (e.g. payment processors, email services, hosting providers) Contractors or partners who assist in delivering our services Legal or regulatory authorities where required by law All third parties are required to handle your data securely and only for specified purposes. 8. INTERNATIONAL DATA TRANSFERS Some service providers we use may be based outside the UK. Where personal data is transferred internationally, we ensure appropriate safeguards are in place to protect your data in accordance with UK GDPR requirements. 9. DATA SECURITY We implement appropriate technical and organisational measures to protect your personal data from: Unauthorised access Loss Misuse Alteration or disclosure Access to personal data is limited to those who need it for legitimate business purposes. 10. DATA RETENTION We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting, and tax requirements. In general: Client and transaction records are retained for up to six years for tax and legal purposes Marketing data is retained until you opt out 11. YOUR LEGAL RIGHTS Under UK data protection law, you have the right to: Request access to your personal data Request correction of inaccurate data Request erasure of your data Object to or restrict processing Withdraw consent at any time Request data portability (where applicable) To exercise any of these rights, contact us using the details above. We will respond within one month, unless the request is complex. 12. COMPLAINTS You have the right to make a complaint to the UK Information Commissioner’s Office (ICO): Website: https://www.ico.org.uk We would appreciate the opportunity to address your concerns directly before you contact the ICO. 13. CHANGES TO THIS PRIVACY POLICY We may update this Privacy Policy from time to time. Any changes will be posted on this page, and the “Last updated” date will be revised accordingly. 14. THIRD-PARTY LINKS Our website may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to review their privacy policies separately.